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When it comes to long-range aroma, liquids have the advantage of evaporation. That's why when you pour LIQUID LUCK over a stump or on the ground, it works fast – deer smell it sooner. It's the perfect attractant for the weekend hunter, because it works so quickly. And, LIQUID LUCK has the nutrients deer crave and the protein deer need, so once they know it's there, they'll come back for more. You'll appreciate LIQUID LUCK's handy Carry 'n' Pour container, too.